27th National PR Congress goes digital

·1 min read

The upcoming 27th National Public Relations Congress will look into the state of the PR (public relations) industry in the country as it shakes off the effects of the pandemic and gears up for the new year and decade.

The annual conference, spearheaded by the Public Relations Society of the Philippines (PRSP), is going digital for the first time and will run for three days instead of the usual two from Feb. 17 to 19, 2021.

With its theme of “Transcend,” the conference hopes to enjoin communication practitioners to contribute to addressing social issues and help with nation-building.

Kicking off the talks on the first day of the Congress is PRSP president Norman Agatep, APR, who will provide a glimpse into how the local PR industry was impacted by the pandemic.

He will look into what has changed in the industry since the virus hit, how communication practitioners responded to the effects of the lockdown and related restrictions and how agencies are getting back on their feet.

For more details, one can check the event website at www.accelevents.com/e/27thNationalPublicRelationsCongress or its Facebook page (@PRCongressPH).