Ainol Novo 7 Aurora tablet sports Android 4.0, IPS screen, and costs S$220 in Singapore

Ainol Novo 7 Aurora tablet sports Android 4.0, IPS screen, and costs S$220 in SingaporeAinol Novo 7 Aurora

Credit: Barry Soon

Here’s a 7-inch tablet that will wow you without burning a hole in your wallet – as long as you accept that it’s not an Apple, Samsung or Motorola, but an Ainol product.

While tablet geeks may have heard about the Chinese electronics maker being the first to make an Android 4.0, or Ice Cream Sandwich, tablet late last year, most consumers in brand-conscious Singapore are probably not even aware of the Shenzhen-based Ainol.

Yet, one of the most appealing tablets now on the market is drawing the crowds in at Sim Lim Square, where the 7-inch Aino Novo 7 Aurora is on display to curious, surprised shoppers.

Besides offering Android 4.0, it sports a sharp IPS (in-plane switching) display, which lets you view images clearly even from narrow angles from the side. IPS, just to be sure, is also what makes the iPad’s screen so good.

The Ainol screen, however, has a really high-resolution – 1,024 x 600 – which makes for pin-like sharpness on such a small screen. The iPad 2, in comparison, pumps out just slightly more pixels, at 1,024 x 768, on a substantially larger 9.7-inch screen.

The China-made device is also extremely thin at just 9.9mm, making it a strong rival to Samsung’s more expensive Galaxy Tab 7.0 and Galaxy Tab 7.7 , which are arguably the sexiest Android tablets on the shelves now.

But most importantly, what makes the Novo 7 Aurora ( specs  in Chinese) so interesting is its price. The Wi-Fi version goes for just S$220 in Singapore. Just for comparison, that amount can 0nly buy you an iPod Nano at the Apple store.

So, is Ainol’s Novo 7 Aurora the first of an upcoming wave of low-cost Android tablets that will drive down prices once and for all, like what IBM-compatible machines did to PCs after hitting the market in the 1980s? Or will increasingly well-off Singapore users stick with the more well-known brands?

Going by the crowds at the Sim Lim store, you can tell that users here are interested in the low-cost tablet, no matter if it’s made in China (what isn’t made in China, anyway?). Cost is also a factor in the US, where the  Kindle Fire has been a hit, exactly because of its US$199 (S$251) price tag.

After a brief hands-on with the Ainol Novo 7 Aurora 7 last week, I can say it’s well worth considering. I can’t say for sure how well it performs until I have it for a few days. But for sure, it’d be a model I’d check it out before parting with serious money for my next tablet.

Loading...

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • US renews travel warning to Mindanao
    US renews travel warning to Mindanao

    The US State Department renewed its warning about the risks of travel to the Philippines, in particular to the Sulu archipelago, certain regions and cities of Mindanao and the southern Sulu Sea area. In an update on Wednesday of a travel warning it issued Nov. 20, 2014, the State Department said US citizens should continue to defer non-essential travel to the Sulu archipelago due to the high threat of kidnapping of international travelers and violence linked to insurgency and terrorism there. …

  • Phl gains support for APEC Action Agenda
    Phl gains support for APEC Action Agenda

    The Philippine initiative to put the interests of micro, small and medium enterprises (MSMEs) front and center in global and regional trade has made significant progress following the conclusion on Thursday of the 2nd APEC Senior Officials’ Meeting (SOM2) and Related Meetings in Boracay, Aklan. Called “The Boracay Action Agenda to Globalize MSMEs,” the Philippine proposal calls for a host of specific, concrete and practical interventions that APEC economies can implement to provide MSMEs wider …

  • Phl to join Bangkok meet on Rohingya crisis next week
    Phl to join Bangkok meet on Rohingya crisis next week

    The Philippines will join a 15-nation meeting in Bangkok, Thailand next week to address the migration crisis involving thousands of Rohingyas who escaped persecution in Myanmar and Bangladesh. Justice Secretary Leila de Lima bared this yesterday after meeting with United Nations High Commission for Refugees (UNHCR) representative to the Philippines Bernard Kerblat. In an interview, De Lima said the Philippine government has been invited to the meeting. …

  • Magnitude 4.2 quake jolts Sorsogon
    Magnitude 4.2 quake jolts Sorsogon

    LEGAZPI CITY—A magnitude 4.2 earthquake hit Prieto Diaz town in Sorsogon before dawn yesterday, the Philippine Institute of Volcanology and Seismology (Phivolcs) said. …

  • Drought-resistant rice breeds bared
    Drought-resistant rice breeds bared

    SCIENCE CITY OF MUÑOZ, Nueva Ecija – Amid the searing heat, the Philippine Rice Research Institute central experiment station here has identified nine rice breeds which have been proven to be drought-resistant and produce high yields in temperatures as high as 38°C based on a recent study. Thelma Padolina, lead researcher of the study titled “Screening of rice-induced mutants for heat and drought tolerance,” identified the breeding lines as the Ballatinaw lines, PSB Rc72H and Azucena lines. …

  • Phl, US assert rights, ignore China warning
    Phl, US assert rights, ignore China warning

    The United States military will continue air and sea patrols in international waters even after the Chinese navy repeatedly warned a US surveillance plane to leave the airspace over artificial islands China is creating in the disputed South China Sea. The Philippine government also declared it would continue activities in the region, calling on China to respect freedom of navigation and aviation. “Our position on the importance of letting freedom of navigation, freedom of aviation and …

  • MM shutdown eyed for quake drill; 6 schools warned
    MM shutdown eyed for quake drill; 6 schools warned

    Electricity and mobile phone services would be cut throughout Metro Manila, and all private and government offices and businesses, including shopping malls, would be closed. That would be the situation on July 16 between 3 and 8 p.m. to simulate the scenario of a 7.2 magnitude earthquake. The Philippine Institute of Volcanology and Seismology (Phivolcs) has warned that an earthquake of that magnitude could occur and kill at least 33,500 people and injure at least 113,600 others following a …

  • Subaru XV now priced among sedans
    Subaru XV now priced among sedans

    Motor Image Philipinas (MIP), the authorized distributor of Subaru in the country, has positioned its brand new crossover SUV, the Subaru XV, well within the sedan segment’s price range. This move, according to MIP, was made to give the public an opportunity to experience the brand’s unique automotive technologies by lowering its price. Buyers of […] The post Subaru XV now priced among sedans appeared first on Carmudi Philippines. …

POLL

Should Aquino be held accountable over the Mamasapano operations?

Loading...
Poll Choice Options