ARWorld enhances the wonders of the print

The ''death of print'' has been been predicted years since the potential of online read came to fore. Past forward to many years of tech progress, and we see newspapers, magazines and other print materials still the standard read in homes, offices, schools and some public places.

We don't want to call it survival of the black and white letters, we see it as a habit that is so hard to take away from those who constantly seek knowledge.

Fact is, print has evolved to a better form, and even used the advancement in technology to further enhance its appeal and usability.

Okay, so technology has commoditized its contents, and in a subtle way tried to lure the people from the papers to the screen. Call me an old goat, but a lot will agree that there is no substitute to the calming smell of printed materials.

Print coupled with technology advancement, now that's a better deal.

Now let us introduce to you a particular technology that is Augmented Reality (AR). AR is a way of amplifying actual/physical realities to enhance information - enhancement created through the provision of additional contexts and content such as audio, video, graphics or GPS data. As a result, the technology functions by enhancing one's current perception of reality.

One good example of an AR app is ARWorld, the Philippine's first public all-purpose AR browser downloadable on both iOS (soon) and Android devices for FREE.

Imagine this, you point your phone to an image - it can be a logo, a product, a picture, a scenery, a plant, an animal, your name or signature and then a video, audio or a 3D graphic will appear on your phone / tablet giving you additional and valuable information about your subject. Amazing right? That's what ARWorld can do for you.

In education, imagine books with illustrations coming to life with ARWorld. Take for example a photo of our national hero Jose Rizal -- use of ARWorld enabled devices will bring you to a history video of Rizal, or even a 3D image showing his martyrdom at Luneta.

During school field trips, imagine a student pointing his/her ARWorld enabled phone or tablet to a painting and the device will show a video containing information on who is behind the masterpiece, and other important details of it.

Business-wise, companies can use ARWorld for promotional messages, branding, contest mechanics, links to websites and social media pages. With ARWorld, customers who want to buy sealed products can now view what is inside the box, while details and specifications for products can also be made readily available through AR.

ARWorld can help car buyers/enthusiasts with 3D models of the vehicles which, believe it or not, they can even try to navigate, interact with and learn more than what were advertised. The same can be applied to phones, TV, home appliances, furnitures and more.

ARWorld also works in shirts, posters, standees, billboards, computer images and more. In other words, one's imagination is the only boundary with ARWorld.

AR is a powerful tool to enhance education, business, entertainment, manufacturing and many more. The bottom line is, this collaboration between print and technology benefits a lot of people.

We highly recommend AR to students, especially the young generation who are torn between browsing through a screen or a good book for information.

Download ARWorld on Google Play for FREE and see the magic unfold before your very eyes. To learn more about ARWorld, visit www.arworldapp.com.

Loading...

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • ‘Next leader must not be newbie’
    ‘Next leader must not be newbie’

    Vice President Jejomar Binay believes the next president of the Philippines must have vast experience and a long track record in governance and in dealing with crises. “I am very much convinced that the local government is the best training ground for those who want to run for national government positions,” he said. Binay said he is determined to run for president in 2016 on the strength of his competence and track record. …

  • Massacre suspect tests negative for poisoning
    Massacre suspect tests negative for poisoning

    A suspect in the Maguindanao massacre case who had been examined at the Philippine General Hospital (PGH) tested negative for poisoning, medical records released yesterday showed. However, the Quezon City court handling the multiple murder case resolved to isolate Police Officer 1 Pia Kamidon from the rest of the accused detained at Camp Bagong Diwa in Taguig for his safety. In a two-page order, Regional Trial Court Branch 221 assisting Judge Genie Gapas-Agbada ordered jail officials to …

  • ‘Homework first before Facebook’
    ‘Homework first before Facebook’

    President Aquino elicited laughter from students here as he reminded them to open books first before Facebook. “Finish your assignments first before making a raid in the Clash of Clans,” Aquino said, referring to a popular online game. In a speech during the turnover yesterday of two new three-story buildings at the Tarlac National High School, he said the government could only provide opportunities for learning but the rest of the work would be up to the students. The new school buildings …

  • Espina resignation confirmed; Noy looks for replacement
    Espina resignation confirmed; Noy looks for replacement

    President Aquino ended speculations yesterday and confirmed that Deputy Director General Leonardo Espina had indeed resigned as officer-in-charge of the Philippine National Police. As of this time, we are conducting various interviews and checks on the various candidates,” Aquino told reporters at the Tarlac National High School in Tarlac City. Aquino had kind words for Espina, saying that he stood by and defended the 44 slain police Special Action Force (SAF) commandos in the operation in …

  • Palace welcomes G7 concern over sea reclamation
    Palace welcomes G7 concern over sea reclamation

    President Aquino welcomed yesterday the Group of Seven industrialized countries’ expression of concern over rising tension in the West Philippine Sea and South China Sea, calling it a clear indication of the global scope of the problem ramped up by China’s massive reclamation activities in disputed waters. In Tarlac City where he led the turnover of new classrooms, Aquino told reporters that goodwill and not tension must prevail in the West Philippine Sea and South China Sea, where territorial …

  • DepEd, TESDA tie up for K to 12
    DepEd, TESDA tie up for K to 12

    The Department of Education (DepEd) has partnered with the Technical Education and Skills Development Authority (TESDA) in the first two years of implementation of the K to 12 program. “We will use TESDA centers as technical-vocational laboratories for senior high school,” DepEd Secretary Armin Luistro said during the inauguration of 30 new classrooms at the Tarlac National High School yesterday. The classrooms were constructed in partnership with the Philippine Amusement and Gaming Corp. …

  • SE Asia Stocks-Philippine falls on foreign selling; others flat to weaker

    BANGKOK, April 17 (Reuters) - Southeast Asian stock markets ended flat to weaker on Friday as Philippine stocks slid on selling led by foreign funds and Singapore shares extended losses with investors ... …

  • Philippine Airlines parent says back in black
    Philippine Airlines parent says back in black

    Philippine Airlines' parent firm said it had returned to profitability, the first time in three years either entity reported being in the black for an entire year. In a filing with the Philippine Stock Exchange Thursday, PAL Holdings reported an after-tax net profit of 129.74 million pesos ($2.93 million) in its fiscal year to December 31. …

POLL

Should Aquino be held accountable over the Mamasapano operations?

Loading...
Poll Choice Options