THE Milwaukee Journal Sentinel (jsonline.com) reports that the Milwaukee Bucks filed with the US Patent and Trademark Office trademark applications for “Bucks in 6” and “Bucks in six” on July 19, 2021, a day before the team became NBA champions in Game 6 of the NBA Finals. Interestingly, the application states that the phrase was first used as early as April 18, 2013. The “Bucks in 6” trademark application covers clothing goods while the “Bucks in six” trademark application covers “Entertainment and educational services in the nature of ongoing television and radio programs in the field of basketball and rendering live basketball games and basketball exhibitions; the production and distribution of radio and television shows featuring basketball games, basketball events and programs in the field of basketball; conducting and arranging basketball clinics and camps, coaches clinics and camps, dance team clinics and camps and basketball games, among other services.
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