Cebu Brewing Co. launch Pinoy pop Loompie

THERE are drinks that bring back memories of times spent with friends and family, and there are drinks that remind one of a place we call home.

Cebu Brewing Company (CBC) recently unveiled drinks inspired by the treasure trove of tropical fruits the Philippines is blessed with. Introducing: Loompie.

Cebu’s first craft brewery, founded in 2013, created these craft soft drinks based on a discovered family recipe from the early 1900s. It comes in large 420-ml all-glass bottles, with a variety of flavors to choose from.

Among its varieties are fruit flavors like Filipino Lemonade, Batangas Orange, Baguio Strawberry and Golden Apple. It also has the original Lolo’s Root Beer and an energy drink called “Kilat.”

“As Cebu’s first craft beer brewery, we are focused on handmade, small-batch beverage creations. Loompie is a very high quality craft soft drink made in the tradition of our craft beer. It is not your run-of-the-mill, mass produced soft drink,” said James Abilla, head of CBC. “We are also proud to have been chosen by Cebu’s phenomenal and homegrown brand, the Abaca Group, for the first introduction of Loompie Original Pinoy Pop to the Cebu Market,” Abilla said.

Check out Loompie’s many flavors found at Luncheonette by the Abaca Group.

Luncheonette’s two branches are located at SM City Cebu and Robinsons Cybergate. (MRL with PR)