A leading domestic abuse charity has issues a statement labelling the alleged "misogyny and casual sexism" in this year's Love Island as "extremely concerning".
Refuge said "the double standards, gaslighting and coercive control being displayed by the men in the villa is hugely problematic" and has urged any viewers who are victims of similar treatment to contact them.
The latest season of the hit ITV show has been marred by "disturbing behaviour" in the famous villa. Last week women's charity Women's Aid spoke out on the need for Love Island to support its contestants.
And now some male contestants have been accused of misogynistic behaviour - with reports of complaints to Ofcom over the issue.
A spokesperson for Refuge said in a Tweet: "The misogyny and casual sexism witnessed on this series of Love Island is extremely concerning.
"The double standards, gaslighting and coercive control being displayed by the men in the villa is hugely problematic.
"If anything you've seen has impacted you, our National Domestic Abuse helpline is here if you need support.
"Call our freephone 24/7 on 0808 2000 247 or contact us online."
Last week Teresa Parker, head of communications and media relations at Women's Aid, told Yahoo News UK: "Love Island is watched by many young people and we know what a huge influence it has.
"Producers must make sure there is support for contestants throughout, and intervene if relationships become unhealthy or abusive."
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Her comments came after Adam Collard - a contestant from the 2018 series - returned to the villa as a 'bombshell'.
The reality star was previously criticised for alleged "gaslighting", a form of manipulation where the bully or abuser creates a false narrative, often forcing the victim to question their judgements and reality.
ITV has been approached for comment.