iPhone most popular smartphone in the US but Samsung the leader in Europe

Apple has achieved its greatest ever share of the US smartphone market but in Europe Android is still king.

According to the latest smartphone sales data from Kantar Worldpanel ComTech, over the past 12 weeks, Apple has seen its share of the US market grow to 53 percent, due in part to the success of its iPhone 5. However, over the same period, Android has grown its share of the European market to an equally impressive 61 percent. This time last year the Google-owned operating system had a 51.8 percent market share.

Dominic Sunnebo, global consumer insight director at Kantar Worldpanel ComTech, comments: "Apple has reached a major milestone in the US by passing the 50% share mark for the first time, with further gains expected to be made during December."

And, just as Apple dominates in the US, Samsung continues to dominate in Europe, holding the number-one spot in the UK, France, Germany, Italy and Spain. The handset maker now has a 44.3 percent share of the European market, compared with Apple's 25.3 percent.

Other notable findings include the fact that smartphone penetration has hit 60 percent in the UK -- 85 percent of all mobile phone sales over the past 12 weeks have been smartphones -- and that Nokia is managing to build some momentum, as Sunnebo explains: "Although Windows sales in the US remain subdued, Nokia is managing to claw back some of its share in Great Britain through keenly priced Lumia 800 and 610 prepay deals. The next period will prove crucial in revealing initial consumer reactions to the Nokia 920 and HTC Windows 8X devices."

However, the Finnish phone maker is struggling to make itself attractive to younger markets, particularly in the UK. "Over the past six months, just 28% of Nokia Lumia 800 sales have come from under 35's, compared with 42% of all smartphone sales. With the Nokia Lumia 920 being one of the few handsets available on EE 4G, new tariffs may help to change this by attracting early adopters in the coming months," says Sunnebo.

Loading...

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • Philippines to fly over disputed South China Sea: Aquino
    Philippines to fly over disputed South China Sea: Aquino

    Philippine military and commercial aircraft will keep flying over disputed areas in the South China Sea despite Chinese warnings over the airspace, President Benigno Aquino said on Monday. "We will still fly the routes that we fly based on the international law from the various conventions we entered into," Aquino told reporters when asked whether the Philippines accepted China's position. The Chinese military last week ordered a US Navy P-8 Poseidon surveillance plane away from airspace …

  • Mitsubishi reaches out to far-flung Batad community
    Mitsubishi reaches out to far-flung Batad community

    A “Dadbod” is a newly coined term now trending in media. It was introduced to the world by Clemson University sophomore Mackenzie Pearson as she refers to any man—father or bachelor—with a physique that’s a “nice balance between a beer gut and working out.” “It’s more human, natural, and attractive,” she adds. For this writer, […] The post Mitsubishi reaches out to far-flung Batad community appeared first on Carmudi Philippines. …

  • Aquino: Philippines to fly usual routes over disputed reefs

    MANILA, Philippines (AP) — Philippine aircraft will continue to fly their usual routes over disputed reefs in the South China Sea, the country's president said Monday, defying China's challenges to its planes and those of the United States. …

  • A weekend of premium cars
    A weekend of premium cars

    Good news to all luxury car fanatics as PGA Cars, the exclusive importer and distributor of Audi, Porsche, Lamborghini and Bentley cars in the country, will be holding the PGA Cars Premium Festival from May 29 to May 31 at the PGA Center in Global City in Taguig. The 3-day event will showcase PGA’s latest […] The post A weekend of premium cars appeared first on Carmudi Philippines. …

  • APEC ministers to endorse Boracay Action Agenda
    APEC ministers to endorse Boracay Action Agenda

    Trade ministers at the Asia-Pacific Economic Cooperation (APEC) meeting in Boracay, Aklan agreed yesterday to endorse the proposed Boracay Action Agenda to the member countries’ leaders, presenting opportunities for global trade for micro, small and medium enterprises (MSMEs). In a press conference following the conclusion of the APEC Ministers Responsible for Trade Meeting, Trade Secretary Gregory Domingo, who also served as chairman, said ministers agreed to recommend the adoption of the …

  • Talks with China over sea row urged
    Talks with China over sea row urged

    The Philippines should engage China in bilateral talks in its efforts to maintain peace and order at the disputed West Philippine Sea, Sen. Francis Escudero said yesterday. Escudero supports the government’s move to bring the issue before international arbitration but also stressed the need for the Philippines to pursue talks with China. Escudero made the statement after UN Secretary General Ban Ki-moon on Friday called for a peaceful solution to territorial disputes in the South China Sea. …

  • House panel tackles bill on regular disaster drills
    House panel tackles bill on regular disaster drills

    The House committee on national defense is deliberating on a measure mandating the regular conduct of disaster risk reduction drills in educational institutions nationwide. Authored by Camarines Sur Rep. Rolando Andaya Jr., the bill mandates that risk reduction drills be held annually in all educational institutions throughout the country in coordination with the schools’ respective local government units. “The Philippines’ location along the Pacific Ring of Fire and close to the equator …

  • PCSO running out of funds
    PCSO running out of funds

    Philippine Charity Sweepstakes Office (PCSO) chairman Ireneo Maliksi has admitted that the revenue-generating agency is running out of funds as it continues with its mandate to provide financial assistance to indigent Filipinos. Aside from providing financial help to individual recipients, Maliksi cited at least 13 laws that mandates the PCSO to provide mandatory contribution to different government agencies. Just last week, PCSO released P100 million to the Commission on Higher Education as …

POLL

Should Aquino be held accountable over the Mamasapano operations?

Loading...
Poll Choice Options