MINI AutoStudio Cebu opens pop-up store

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MINI Asia, MINI Philippines and MINI AutoStudio Philippines Corp. virtually launched a new 8,000-square-foot pop-up store on N. Escario St., corner Tojong St., Camputhaw, Cebu City to reestablish ties with customers in the southern Philippines.

The digital unveiling occurred on Feb. 12, 2021 via Facebook Live broadcast on its official page (@MINIAutoStudioCebu).

“AutoStudio Philippines Corp. acquired the Mini dealership in Cebu in late 2019,” said Pancho Luzuriaga, president of AutoStudio Philippines Corp. “As the newest kid on the automotive block in the Philippines, we’re excited to bring new ideas to the market and demonstrate our passion to deliver truly memorable Mini experiences to our customers. We look forward to impressing, inspiring and amazing fans and friends of the brand from the moment they set foot in our facility.”

From the cozy customer lounge to a dedicated two-car display and new service bay areas, customers can engage and interact with the brand within a unique retail habitat.

For more information, one can visit its website at