How Much Money Does Jeffree Star Actually Make? The Answer Will Freaking Shock You

Kori Williams
Photo credit: Getty/Margaret Flatley

From Seventeen

You probably know that being a beauty vlogger is a pretty awesome job that can majorly pay off, especially if you’re as big as Jeffree Star. Over the years, Jeffree has gone from YouTuber to beauty mogul and his bank account has grown with his following. Even though the beginning of 2020 proved to be a tough year for Jeffree and he took a break from social media after splitting from his longtime boyfriend, his net worth didn’t seem to take a hit.

In fact, Jeffree isn’t slowing down when it comes to his business ventures, with some major projects planned for 2020. Jeffree announced his upcoming cosmetics collection, Blood Lust, will be released in February 2020. He has even more new products coming out this year, like the first ever Jeffree Star Cosmetics mascara.

You probably already know that the brutally honest beauty YouTuber has millions of followers on Instagram, Twitter, and YouTube, which he's constantly expanding through celeb name-dropping and insanely successful collabs with other YouTubers, like Shane Dawson and former best friends (now, enemies), Manny MUA and Laura Lee. Not only can YouTubers make money directly from the platform, but they can leverage their followings to score lucrative endorsements and launch their own lines, as Jeffree has done.

And before any of those platforms even existed, Jeffree had a massive MySpace following and a successful music career. His most popular song, "Beauty Killer" has close to 17 million views on YouTube.

Photo credit: iTunes


On top of that, Jeffree is a known beauty guru (he once shared that a brand offered him $165k to use their product) and the founder, owner, and CEO of his flourishing namesake brand Jeffree Star Cosmetics. He also owns ton of other ventures on the side that make hella money. In total, Jeffree says he owns ten different businesses.

"I own investment properties around the world, I invest in the marijuana business," he explained in a video with Shane Dawson.

Photo credit: Getty/Retailer/Margaret Flatley

"I own an entire shipment and fulfillment center, I own a merchandise company, I print and manufacture everything myself. So I have about ten businesses that I'm currently running besides my brand which is my cosmetics company."

So what does this all amount to? Well, reports very, but Celebrity Net Worth estimates Jeffree is worth a whopping $200 million. That's a lot of lipstick.

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