How much money can "Iron Man 3" make?

Before the world explodes into Iron Man frenzy, we take a leaf from Marvel's marketing book to capitalize on the hype into writing, by listing out to you, the unassuming reader who may or may not be a fan of Tony Stark or Iron Man or Marvel superheroes in general, Marvel's money-making scheme.

Of course, we are not saying that only Iron Man is subjected to this treatment, Andrew Niccol's "The Host" based on Stephanie Meyer's novel of the same name also had a Lotus Evora Chrome showcase in Malaysia, in addition to reprints of the novel. However, we can argue that "Marvel's Iron Man 3" takes money-making to a whole new level. Read on below to find out what movie-related merchandise that you can spend your hard-earned cash on!

"Iron Man 3" figurines

We won't be able to list out every single "Iron Man 3" figurine or toy that are coming out because there will be pirates making cheap versions to sell in night markets, but this is one sweet figurine that we think will give collectors a run for their money. The Mark XLII 1/6 scale figurine is as detailed as it gets, with battle-damaged parts that are interchangeable with not-battle-damaged parts. Maybe an enterprising fan could reverse-engineer a real-life suit of armour using this as a basis?

"Iron Man 3" LEGO toy sets

It is almost customary for every blockbuster franchise to get a dedicated LEGO set these days, and "Marvel's Iron Man 3" is no exception. There are three different versions we know of so far: the Malibu mansion attack, the Extremis Sea Port battle, "Iron Man vs. The Mandarin Ultimate Showdown". If you have bought anything from LEGO before, then you would know that these do not come cheap.

Simulated "Marvel's Iron Man" experience

If you are living in the Philippines and Singapore, you get to participate in a special "Become Iron Man" experience courtesy of Marvel Studios held at SM Malls across the country for the former and at Bugis Junction for the latter. By using motion-sensor technology, selected fans can take on the role of Tony Stark to assemble the Mark 42 armour and test the repulsors and flight system, guided by Tony Stark's computerized personal assistant, Jarvis. And yes, you have to pay for this, a minimum of Php 300 in a single receipt purchase of any Marvel merchandise at the event in Philippines, to be exact. There doesn't seem to be any charges for Singapore, but you have to pay travel expenses to visit the country anyway.

Smell-enhanced "Marvel's Iron Man" experience

We cannot testify as to what Tony Stark smells like, but we wager that if you are a billionaire reading this, he would smell like you. Meanwhile, the non-billionaire theatregoers in Japan are about to find out as the film will be shown in a theatre in Nagoya in 4DX. This "fourth dimension" experience will offer wind, fog, tilting seats, and odour effects. The odour-enhanced screenings will cost an additional 1,300 yen (about USD 13) on top of the regular ticket price for 3D films and an additional 1,000 yen (around USD 10) for 2D screenings.

Two different versions of "Marvel's Iron Man"

Let us get this straight; there are no two different films for "Marvel's Iron Man 3", but two different versions. As Walt Disney Studios Motion Pictures will not be distributing to China but DMG Entertainment, there will be a special Chinese version of the film with specially prepared bonus footage made exclusively for the Chinese audience. An example of what to expect from the bonus footage will be the appearance of Chinese actress Fan Bingbing in the Chinese version of the film, but not in the English version. We speculate that this is going to make more money for Marvel because they can then release a version of the Blu-Ray that includes both versions and fans will be forced to buy it.

Safe to say, we have solved the question of who has more money: "Marvel's Iron Man 3"!

"Marvel's Iron Man 3" is out in Malaysia and Singapore on 26 April 2013!


Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • Phl, Japan sign P9.6-B ODA projects
    Phl, Japan sign P9.6-B ODA projects

    The Philippines and Japan have signed agreements for six official development assistance (ODA) projects amounting to 22.289 billion yen or around P9.6 billion. Foreign Affairs Secretary Albert del Rosario and Japanese Ambassador Kazuhide Ishikawa signed and exchanged notes on Thursday for four of the projects amounting to 2.789 billion yen or around P1.195 billion. …

  • Commission to launch glossary of Pinoy meteorological terms
    Commission to launch glossary of Pinoy meteorological terms

    The Komisyon sa Wikang Filipino (KWF) will release a glossary of meteorological terms in Filipino to help the Filipino people better understand weather forecasts and instill disaster awareness among them. National Artist for Literature and KWF president Virgilio Almario said yesterday the KWF produced the glossary titled Patnubay sa Weder Forkast to simplify scientific terms used in the weather bulletins of the Philippine Atmospheric Geophysical and Astronomical Services Administration …

  • Divorce bill good scapegoat for couples – CBCP
    Divorce bill good scapegoat for couples – CBCP

    Contrary to what romance novel writers would want their readers to believe, there are no perfect marriages in the real world. This was according to Catholic Bishops’ Conference of the Philippines (CBCP) president Lingayen-Dagupan Archbishop Socrates Villegas. In a statement titled “CBCP Position Against the Divorce Bill and Against the Decriminalization of Adultery and Concubinage,” Villegas said that while it is not easy to make relationships last, learning how to work out differences – and …

  • DND holds off infra dev’t in Pag-Asa
    DND holds off infra dev’t in Pag-Asa

    The defense department is holding off repairs and other planned infrastructure projects on Pag-Asa Island, one of seven islets and two reefs occupied by Filipino troops in the disputed Spratly Islands. Earlier, Foreign Affairs Secretary Albert del Rosario pointed out that the maintenance and repair of facilities in Pag-Asa Island are not covered by the Declaration of Conduct (DOC) of parties involved in the West Philippine Sea territorial disputes. “Repair and maintenance is okay but before …

  • Blackout to hit 5 Aurora towns
    Blackout to hit 5 Aurora towns

    An 11-hour power outage will hit five towns in Aurora on Tuesday, the National Grid Corp. of the Philippines (NGCP) announced yesterday. The NGCP said Baler, Dingalan, San Luis, Ma. Aurora and Dipaculao would be affected by the blackout. The NGCP said parts of Nueva Ecija and Aurora were hit by a power interruption yesterday due to the tripping of the Cabanatuan-Baler 69kV line. …

  • Rules set for climate change programs
    Rules set for climate change programs

    The Department of Budget and Management (DBM) and the Climate Change Commission (CCC) have released the revised guidelines to track and monitor climate change adaptation programs of the government. “The government of the Philippines has demonstrated leadership and strong commitment in implementing a comprehensive reform agenda to respond to climate change,” read the joint memorandum circular published in The STAR yesterday. “With the goal of using the budget process to plan, prioritize and …

  • It’s time to move on– Speaker
    It’s time to move on– Speaker

    The nation can now move on as President Aquino has satisfactorily explained his side on the Mamasapano incident for which he even begged for understanding, lawmakers led by Speaker Feliciano Belmonte Jr. said yesterday. “It’s time to move on,” Belmonte said in reaction to Aquino’s pronouncements made before new police graduates at the Philippine National Police Academy (PNPA) last Thursday. The President has spoken far too much about what he knows and about his limited involvement in the …

  • ToyotaPH continues it’s strong sales in February
    ToyotaPH continues it’s strong sales in February

    Toyota Motor Philippines (TMP) sustains its strong sales in its February performance. Toyota’s strong performance last month was due to the  high demand of the Vios, with sales of 2,012 units and of course the rest of Toyota’s line up such as the Fortuner, Innova, Wigo, Hilux, Avanza and Corolla Altis. Toyota’s luxury brand, Lexus, recorded 60 units last month. …


Should Aquino be held accountable over the Mamasapano operations?

Poll Choice Options