Online social game star Zynga adds new lure

The startup behind hit online social games Farmville, Zynga Poker, and Mafia Wars on Tuesday ramped up the pay-off for its more than 250 million players.

Zynga used a South By Southwest Interactive (SXSW) festival in Texas as a stage to unveil a new rewards program for its titles, which have won legions of followers at Facebook and elsewhere on the Internet.

Players who sign up online at website rewardville.com can shift winnings such as virtual goods, status or money between different games and even use rewards to help out friends playing other Zynga games.

"With RewardVille, our aim is to delight players by rewarding them with new Zynga-level points, and exclusive limited edition virtual items," said Zynga vice president Roy Sehgal.

"We love that you love our games, so here's your chance to reap some rewards!"

Zynga was founded in July of 2007 in San Francisco by Marc Pincus, who named the startup after his late American bulldog "Zinga."

Zynga boasted more than a quarter of a million players. Its titles include CityVille, FrontierVille, Café World, YoVille, and Vampire Wars.

The company is known for combining philanthropy and business, having raised more than $5 million for charitable causes through game play.

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • Holy Week in Mt Banahaw: Mysticism meets Catholicism VERA Files - The Inbox

    Text and photos by Patricia Isabel Gloria, VERA Files Dolores, Quezon—Around this time each year, hundreds of devotees flock to Barangay Sta. Lucia in Dolores, Quezon on the slopes of Mount Banahaw to celebrate Holy Week. Here, mysticism meets Catholicism, … Continue reading → …

  • Simbang lakad for Lolo Uweng VERA Files - The Inbox
    Simbang lakad for Lolo Uweng

    By April Anne Benjamin, VERA Files San Pedro, Laguna--For 14 Maundy Thursdays now, Inding Amoranto has prayed the rosary while walking the eight-kilometer distance from her house to the Shrine of Jesus in the Holy Sepulcher in the village of … Continue reading → …

  • Batangas women bear ‘the cross’ to save loved ones VERA Files - The Inbox
    Batangas women bear ‘the cross’ to save loved ones

    Text and photos by Jane Dasal, VERA Files Nasugbu, Batangas—At the break of dawn on Good Friday, Celilia Zafra donned a black dress and shrouded her face with a black cloth. Then she walked to a place called “putol na … Continue reading → …

POLL
Loading...
Poll Choice Options