Online social game star Zynga adds new lure

The startup behind hit online social games Farmville, Zynga Poker, and Mafia Wars on Tuesday ramped up the pay-off for its more than 250 million players.

Zynga used a South By Southwest Interactive (SXSW) festival in Texas as a stage to unveil a new rewards program for its titles, which have won legions of followers at Facebook and elsewhere on the Internet.

Players who sign up online at website rewardville.com can shift winnings such as virtual goods, status or money between different games and even use rewards to help out friends playing other Zynga games.

"With RewardVille, our aim is to delight players by rewarding them with new Zynga-level points, and exclusive limited edition virtual items," said Zynga vice president Roy Sehgal.

"We love that you love our games, so here's your chance to reap some rewards!"

Zynga was founded in July of 2007 in San Francisco by Marc Pincus, who named the startup after his late American bulldog "Zinga."

Zynga boasted more than a quarter of a million players. Its titles include CityVille, FrontierVille, Café World, YoVille, and Vampire Wars.

The company is known for combining philanthropy and business, having raised more than $5 million for charitable causes through game play.

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • Fight vs online libel goes to the UNHCR The Inbox
    Fight vs online libel goes to the UNHCR

    Commentary By Ellen T. Tordesillas Last Tuesday, while in Baguio City for their summer session, the Supreme Court denied all the Motions for Reconsideration on Online Libel which it upheld in its Feb. 18, 2014 decision. It will be recalled … Continue reading → …

  • Book chronicles efforts for PWD-friendly polls VERA Files - The Inbox
    Book chronicles efforts for PWD-friendly polls

    By Melissa Luz Lopez, VERA Files A lot have been done but much still need to be done for a hassle-free participation of Persons with Disabilities in elections,according to a book published by The Asia Foundation (TAF) and supported by … Continue reading → …

  • The other side of Palawan Ellen Tordesillas, Contributor - The Inbox
    The other side of Palawan

    By Ellen T. Tordesillas Mention Palawan and what comes to mind are Underground River and El Nido in the northern side of this richly-blessed province from its capital, Puerto Princesa. Three weeks ago, we went to the southern side- in … Continue reading → …

POLL
Loading...
Poll Choice Options