Richest Instagram influencers: 3 Filipinas among them

Chaitra Anand
·2 min read
Photo collage of Instagram influencers such as Selena Gomez, Kylie Jenner, Cristiano Ronaldo, Dwayne Johnson, Ariana Grande, Kim Kardashian, Lionel Messi, Beyonce, Justin Bieber, Kendall Jenner.
56 of the 100 highest-earning Instagram influencers last year were female. (Source: Getty)

While you were casually browsing Instagram, checking out photos of celebrities and influencers, they were likely getting richer with every follow request, like and comment. 

Social media marketing management platform Hopper has released its 2021 Instagram Rich List, and it seems while a picture is worth a thousand words, it can also add up to a lot of money. 

Each paid post rakes in millions for some of the most influential people on Insta and several factors determine their earnings, such as the number of followers/subscribers they have, the endorsement offers they get, engagement of people who follow them, production costs, their track record, etc.

Although 56 of the 100 highest-earning Instagram influencers in 2021 were female, the top earner was male. 

At least 3 Filipinos are on the full list of 395 influencers, but did any of them make it to the top 10? 

Take a look from 10-1 and if you're vying to become a wealthy influencer yourself, perhaps take a cue from their Insta profiles.

10. Kendall Jenner 

Handle: @kendalljenner

Profession: American model, socialite and media personality

Followers: 212 million

Niche: Celebrity

Cost per post: US$1,053,000 

9. Justin Bieber

Handle: @justinbieber

Profession: Canadian singer

Followers: 214 million

Niche: Celebrity

Cost per post: US$1,112,000 

8. Beyonce Knowles

Handle: @beyonce

Profession: American singer, songwriter, record producer and actress

Followers: 231 million

Niche: Celebrity

Cost per post: US$1,147,000 

7. Lionel Messi

Handle: @leomessi

Profession: Argentinian professional footballer

Followers: 299 million

Niche: Sport

Cost per post: US$1,169,000 

View this post on Instagram

A post shared by Kim Kardashian West (@kimkardashian)

6. Kim Kardashian

Handle: @kimkardashian

Profession: American media personality, socialite, model, businesswoman, producer and actress

Followers: 278 million

Niche: Celebrity

Cost per post: US$1,419,000 

5. Selena Gomez 

Handle: @selenagomez

Profession: American singer, actress and producer

Followers: 288 million

Niche: Celebrity

Cost per post: US$1,468,000 

4. Kylie Jenner

Handle: @kyliejenner

Profession: American media personality, socialite, model and businesswoman 

Followers: 299 million

Niche: Celebrity

Cost per post: US$1,494,000 

3. Ariana Grande 

Handle: @arianagrande

Profession: American singer and actress

Followers: 289 million

Niche: Celebrity

Cost per post: US$1,510,000 

View this post on Instagram

A post shared by therock (@therock)

2. Dwayne Johnson

Handle: @therock

Profession: American actor, producer and retired professional wrestler

Followers: 289 million

Niche: Celebrity

Cost per post: US$1,523,000

1. Cristiano Ronaldo

Handle: @cristiano

Profession: Portuguese professional footballer

Followers: 386 million

Niche: Sport

Cost per post: US$1,604,000

3 Filipinas among richest Insta influencers

View this post on Instagram

A post shared by MD (@michelledyy)

269. Michelle Dy

Handle: @michelledyy

Profession: Beauty expert

Followers: 1,647,173

Niche: Beauty

Cost per post: US$4,000

View this post on Instagram

A post shared by Joyce Pring-Triviño (@joycepring)

289. Joyce Pring

Handle: @joycepring

Profession: Television personality and host

Followers: 672,627

Niche: Influencer

Cost per post: $2,800

View this post on Instagram

A post shared by Mikaela Lagdameo Martinez (@mikaelamartinez)

349. Mikaela Martinez

Handle: @mikaelamartinez

Profession: Model

Followers: 244,239

Niche: Influencer

Cost per post: $1,000

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