Yahoo is committed to finding you the best products at the best prices. We may receive a share from purchases made via links on this page. Prices were correct at the time of publication.
This Morning presenters Holly Willoughby, Ruth Langsford and Rochelle Humes have revealed the go-to beauty products they swear by - and they are more affordable than you may think.
The daytime TV hosts always look flawless and boast radiant skin when they are on the award winning programme, despite the early start. Now we know their secret.
The show’s resident beauty expert, Sarah Jossel, quizzed the team on their must haves, and shared other hero products the team swear by during her beauty segment.
Holly has made it known she often uses Delilah cosmetics, but it turns out there is another hero product she relies on, and this time it is an affordable skincare item from Liz Earle.
Phillip Schofield follows a thorough skincare routine, as he uses a nourishing moisturiser, and an exfoliating acid from The Ordinary, in the mornings.
While Ruth Langsford’s secret to looking bright eyed and bushy tailed is in her make-up, in particular her mascara.
What is even better is the presenter’s go-to’s beauty products are more affordable than you may think, and are all under £30, so we can get the celebrity look without breaking the bank.
Shop the This Morning presenter’s beauty buys
Liz Earle’s Eyebright Soothing Eye Lotion | £16 from Liz Earle
Holly uses the eye lotion religiously every morning to reduce the appearance of tired eyes.
She said: “I use it every morning when I’m here, so I put it on two cotton wool pads and I just hold them on my eyes for about 30 seconds – or some mornings, slightly longer.
“I feel like it just takes down that redness and that puffiness. It’s got some nice natural stuff in it too. That’s the stuff – that’s the saviour.”
Lancôme Hypnôse Volumising Mascara | £27 from Look Fantastic
Sarah revealed Ruth’s cult beauty essential is the volumising mascara, because it works wonders on short lashes.
Speaking on behalf of the nation’s sweetheart, Sarah said: “[Ruth] said, if she was going to a desert island, it’s the only thing she’d need.
“It’s a fail-safe, trustworthy mascara wand, and it’s great for short lashes. A really great option.”
Hershesons Almost Everything Cream | £10 from Hershesons
Rochelle often takes to social media to share her favourite beauty, skincare and hair products, which suit her skin needs and curly hair.
But in the episode The Saturdays singer revealed she relies on the Hershesons hair cream, which is suitable for all hair types and can be used on damp or dry hair.
Speaking about Rochelle’s go-to, Sarah said: “ It is 100 things in one. It’s a primer, a shine-booster, a frizz-fighter, it does everything.
“When your hair is damp, you put it on on. But when your hair is dry you can even use it through the ends.”
Fenty Beauty Pro Filt'r Instant Retouch Concealer 390 | £19 from Harvey Nichols
Alison Hammond always appears to be glowing on This Morning, and she credits that to Fenty Beauty’s concealer.
Speaking on behalf of the charismatic presenter, Sarah said: “It’s a fail-safe for full coverage.
“Your skin won’t look cakey and dry, as I think that’s something people really struggle with with concealer.”
No7 Essential Moisture Day Fluid 100ml | £10 from Boots
Phillip Schofield also shared his skincare secrets on This Morning, revealing he uses No7 as well as The Ordinary’s Hyaluronic Acid.
He said: “Generally, in the morning, in the bathroom, it’s that.”