Twitter channels TV viewers: chief

Twitter chief Dick Costolo said Friday that the Internet Age one-to-many text messaging service is turning out to be a boon for good old television.

"There is a fascinating relationship between Twitter and tune-in, and Twitter and TV," Costolo said during an on-stage chat at an Online News Association gathering in San Francisco. "We are just scratching the surface of that."

His comments came during a conversation that touched on an array of topics, from where Twitter was heading to worries by software developers about the startup's tightening control over the globally popular platform.

Costolo envisioned Twitter one day being woven into television viewing in real time, allowing for real-time exchanges or voting during shows or broadcast sporting events.

He cited the deluge of Twitter chatter related to the recent Olympic Games in London, implying that tweets prompted more people to tune into events broadcast exclusively on television in the United States by NBC.

"The fascinating thing about NBC was that while the digerati were tweeting '#NBCfail,' it is still the case that they had the highest-rated Olympics in 36 years," Costolo said, noting broadcast-time complaints by viewers.

Twitter and Facebook synchronization was feature in a TVGuide.com smartphone application tailored to give people personalized watchlists that make it easy to find shows they like amid the exploding array of options.

"You can share with your friends; talk about shows in real time," TV Guide Digital general manager and executive vice president Christy Tanner said in a recent interview.

"People are actually watching more live TV, time-shifted TV, on-demand TV and more streaming TV... At the same time, we are creating a new paradigm of discovery and watch management."

San Francisco startup Yap.TV mated the television program guide with the Twitter stream, Facebook and other social networks to let people see what shows people are talking about and join in the conversation along with the viewing.

Costolo said that Twitter was also working on tools for "curating" messages focused on common topics and that by year's end, users would be able to download all of their tweets.

"The caveat is that this is the CEO saying this, not the engineer who is building it," he quipped. "I would dearly like to have it out by the end of the year."

Loading...

Editor’s note:Yahoo Philippines encourages responsible comments that add dimension to the discussion. No bashing or hate speech, please. You can express your opinion without slamming others or making derogatory remarks.

  • N. Korea fires missiles in anger at South-US military drills
    N. Korea fires missiles in anger at South-US military drills

    North Korea fired two short-range ballistic missiles into the sea and vowed "merciless" retaliation Monday as the US and South Korea kicked off joint military drills denounced by Pyongyang as recklessly confrontational. The annual exercises always trigger a surge in military tensions and warlike rhetoric on the divided peninsula, and analysts saw the North's missile tests as a prelude to a concerted campaign of sabre-rattling. "If there is a particularly sharp escalation, we could see the …

  • Couple married 67 years holds hands in final hours together
    Couple married 67 years holds hands in final hours together

    FRESNO, Calif. (AP) — After spending 67 years together as devoted husband and wife, there was no question how Floyd and Violet Hartwig would end their lives — together. …

  • Hijacked Indonesian vessel found in Davao
    Hijacked Indonesian vessel found in Davao

    An Indonesian cargo vessel that was hijacked a month ago in North Sulawesi, Indonesia has been found stuck in the waters off Mati, Davao Oriental, the Philippine Coast Guard (PCG) reported yesterday. PCG spokesperson Armand Balilo said the PCG- Southeastern Mindanao district was informed on Feb. 23 that the M/T Rehoboth was found aground off Barangay Cabuaya. Four personnel from the local PCG district office were sent to verify the report. The vessel was reportedly hijacked by …

  • 'Jihadi John' relatives under watch in Kuwait
    'Jihadi John' relatives under watch in Kuwait

    Kuwaiti authorities are closely monitoring several relatives of "Jihadi John" who live and work in the Gulf emirate where the Islamic State executioner was born, press reports said on Sunday. A number of relatives of Mohammed Emwazi, named as the militant who has beheaded at least five Western hostages, are working in Kuwait and like him hold British citizenship, Al-Qabas newspaper reported. "Security agencies have taken the necessary measures to monitor them round the clock," the paper said, …

  • Military steps up offensive vs BIFF, Abu Sayyaf
    Military steps up offensive vs BIFF, Abu Sayyaf

    Armed Forces of the Philippines (AFP) chief Gen. Gregorio Pio Catapang Jr. has ordered the sustained campaign against the Abu Sayyaf and the Bangsamoro Islamic Freedom Fighters (BIFF) following the successive offensives against the armed groups last week. A total of 24 Abu Sayyaf bandits and two soldiers were killed in recent clashes in Sulu last week. The Joint Task Group Sulu has received information that Abu Sayyaf leader Radulan Sahiron was wounded during one of the encounters but this is …

  • Militants want US Marines pulled out of Negros
    Militants want US Marines pulled out of Negros

    The militant group Bagong Alyansang Makabayan (Bayan) is calling for the pullout of US Marines who arrived in Sagay City, Negros Occidental last Wednesday to train Special Action Force (SAF) commandos and members of the allied forces. The SAF commandos and the allied forces will secure the Asia-Pacific Economic Cooperation (APEC) ministerial meeting in this city. Bayan-Negros secretary general Christian Tuayon said the US troops might violate the human rights of activists, especially those …

  • Interview: Australia says hunt for missing MH370 jet may be called off soon
    Interview: Australia says hunt for missing MH370 jet may be called off soon

    By Matt Siegel CANBERRA (Reuters) - The search for missing Malaysia Airlines Flight MH370 cannot go on forever, Australia's deputy prime minister said, and discussions are already under way between Australia, China and Malaysia as to whether to call off the hunt within weeks. No trace has been found of the Boeing 777 aircraft, which disappeared a year ago this week carrying 239 passengers and crew, in what has become one of the greatest mysteries in aviation history. The search of a rugged …

  • Binay backs house arrest for JPE, GMA
    Binay backs house arrest for JPE, GMA

    Vice President Jejomar Binay yesterday supported proposals to put Sen. Juan Ponce Enrile and former President now Pampanga Rep. Gloria Macapagal- Arroyo under house arrest. “Government prosecutors are opposing house arrest for… Enrile. Binay issued the statement after the 91-year-old Enrile was rushed to the Makati Medical Center on Thursday due to pneumonia. House arrest for him would be the compassionate thing to do,” he added. …

POLL

Should Aquino be held accountable over the Mamasapano operations?

Loading...
Poll Choice Options